The question what is money and how it is created is crucial, possibly the least understood information in the societies today. A system based on infinite debt has come to an end, the new normal includes a strict social credit system, so alternatives are necessary.
Instead of buying mass-produced discount stuff, the idea to use tokens to purchase an item without FIAT, sounds reasonable. It is not limited to physical stuff, supporting the Hive community artists is a neat way to make it more interesting.
One possibility to get more people join the community is to create invites for friends and relatives, many people don´t like the phone number verification on Onboard site, sometimes it does not even work.
So the spending spree can be done safely from home, no need to go and fight for cheap Chinese gadgets in a rush. The information age has solutions to many problems, as we are going towards a 0-mariginal cost society!